Growth Journal

Emerging SEO Trends That Are Likely to Be a Game Changer from 2019 to 2020

Another new year is approaching. Have you already started planning?

With constantly evolving changes around us, the new year is sure to surprise us with new trends in the world of technology. There is already so much happening in the SEO world. As technology is advancing, industry experts are experimenting with new SEO trends.

2019 might be a game changer for SEO so don’t fall behind. Look out for the emerging SEO trends.

Over the years, SEO has undergone a dramatic change. The search engine optimization specialists are constantly researching new trends which have a powerful impact on digital marketing.

Statistics say that there are around 6,586,013,574 online searches made every day. So, it is really challenging to rank higher in the search engine results. In this era of digital innovation, every business is striving to optimize their website ranking by implementing effective SEO strategies. So, if you want to drive traffic to your brand’s website and increase ROI, you have the follow the latest SEO trends.

Evolving SEO Trends

With this powerful marketing tool, you can fuel your business growth.

Do you want to optimize your website’s search engine rank? Now is the perfect time to start planning your SEO marketing strategy for the coming year.

Let’s explore some of the emerging SEO trends that are likely to be a game changer from 2019 to 2020.

Scroll through the emerging SEO trends and start preparing!

Emerging SEO Trends that are likely to be a game changer

  1. Video SEO:

Video SEO is an emerging trend that is likely to dominate the digital marketing world in the coming year. Reports suggest that55% of people watch videos online every single day. It is easy to see how video content is driving traffic. Video content will have a tremendous impact on search engine results in the near future plan your SEO strategy accordingly!

  1. Local search:

Local SEO is a dominating component of digital marketing. It is already popular and is likely to grow more popular in the coming year. Local SEO helps to increase a website’s visibility on location-based searches.

Forbes reported that 95% of smartphone users perform local searches on their mobile device. Local SEO enables customers to discover your brand and helps them find the information that they are looking for. When your website is available on local searches, it will help you to drive more traffic and optimize your search engine ranking.

  1. Voice search:

Reports suggest that in 2019 almost 50% of searches will be made by voice search. According to Google reports, voice search is used by 55% of teenagers and 40% of adults. Perhaps SEO in 2019 will experience a rise in voice search. The media measurement and analytics company,comScore, predicted that “50% of all searches will be voice searches by 2020.”

Instead of typing, people now prefer voice search as this can generate information faster. There are already voice assistants like Google Home and Amazon Echo to enhance user experience. By leveraging voice search technology, results will be delivered in the blink of an eye. As this is a more convenient tool, it is likely to become more popular in the coming year.

  1. Link building:

Link building is an effective SEO tool to drive more organic traffic. Although it has been dead for some time, it might be a game changer in the coming year. According to Google, a link is the #1 ranking factor. To boost your SEO, use the link building strategy. If you build high-quality links, you can find yourself on the first page of Google. Try out this strategy in the coming year!

  1. Blockchain in SEO:

Blockchain technology is going to have a significant impact on SEO in the coming year. The CMO of Proxibid, Damon Peters, believes that blockchain is going to be an emerging SEO trend in 2019. You can integrate this technology into your website to help it detect whether your visitors are genuine and reduce fraud advertisements. Besides, this online ledger helps to build a transparent relationship between companies and advertisers.

  1. Artificial intelligence in SEO:

Artificial intelligence has become a buzzword in recent years. It is ruling the digital world.

According to Jana Garanko, the head of PR at SEMrush, artificial intelligence is likely to revolutionize keyword research practice. It will have a great impact on SEO in the coming year.

While RankBrain is already there to process search results, Google Brain is planning to create AutoML which will create its own AIs. With artificial intelligence, search results will be more refined and beneficial to users.

2019 to 2020 is truly going to be a game changer with these emerging SEO trends!

Now that you know what you can expect in the new year, you must be excited!

Are you ready to skyrocket your website’s search engine ranking with these emerging SEO trends?

Start preparing and have an amazing new year!

Ash Bhattacharya

Author Ash Bhattacharya

Ash is an Australia based Digital Marketing leader helping Entrepreneurs, Startups and Businesses of all sizes, inject immediate cashflow into their business by generating more leads and sales.

More posts by Ash Bhattacharya

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